| 000 | 00421nam a22001457a 4500 | ||
|---|---|---|---|
| 005 | 20240702094359.0 | ||
| 008 | 240702b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9780071314404 | ||
| 040 |
_aEAUR _cEAUR |
||
| 082 |
_29 _a659.1 |
||
| 245 | _aAdvertising and promotion: An integrated marketing communications perspective | ||
| 250 |
_a9 _bGlobal edition |
||
| 260 |
_aNew- York _bMcGraw- Hill _c2012 |
||
| 942 |
_2ddc _cBK _e9 _n0 |
||
| 999 |
_c7827 _d7827 |
||