Marketing in travel and tourism / Victor T.C. Middleton, Alan Fyall and Michael Morgan ; with contributions from Ashok Ranchhod.

By: Middleton, Victor T. CContributor(s): Fyall, Alan | Morgan, Michael, 1948 September 29-Material type: TextTextPublication details: Amsterdam ; Boston ; London : Butterworth-Heinemann, 2009Edition: 4th edDescription: xxv , 502 p. : col. ill. ; 27 cmISBN: 9780750686938; 0750686936Subject(s): Tourism -- MarketingDDC classification: 910.68/8 LOC classification: G155.A1 | M475 2009Online resources: Publisher description | Contributor biographical information
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books EAUR LIBRARY MAIN CAMPUS PHYSICAL BOOKS
Non-fiction 338.47910688MID2009 (Browse shelf (Opens below)) Available EAUR1442NYG
Books Books EAUR LIBRARY MAIN CAMPUS PHYSICAL BOOKS
tourism 		338.47910688MID2009 (Browse shelf (Opens below)) Available EAUR1443NYG

Includes bibliographical references (p. 487-491) and index.

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