Integrated Marketing Communications 

 - New York  Mc Graw Hill  2008 
<br/><br/><label>ISBN: </label>9780077111205 
<br/><br/><label>LC Class. No.: </label>658.8 DUN 2008 
<br/><br/><label>Dewey Class. No.: </label>658.8 DUN 2008