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Services marketing: Integrating customer focus across the firm

Material type: Text

TextPublication details: Berkshire McGrow- Hill 2012Edition: 2 second European editionISBN: 658.8 WIL 2012DDC classification: 658.8 WIL 2012

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	EAUR LIBRARY KIGALI CAMPUS PHYSICAL BOOKS Marketing	658.8 WIL 2012 (Browse shelf (Opens below))	Available		EAUR0316

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Previous	658.8 OUW 2008 Integrated marketing communications	658.8 PAL 2014 Principles of services marketing	658.8 PER 2005 Basic Marketing: A global managerial approach	658.8 WIL 2012 Services marketing: Integrating customer focus across the firm	658.8 WIL 2012 Services Marketing: Integrating customer focus Across the firm	658.812 SOU 2012 The Customer experience edge: Technology and techniques for delivering an enduring ,profitable and positive experience to your customers	658.812 SOU 2012 The Customer experience edge: Technology and techniques for delivering an enduring ,profitable and positive experience to your customers	Next

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